Wan 3.0 vs Wan 2.7: Which Should You Use?

The short answer

Wan 3.0 is the model to pick when the shot needs sound. It generates ambience and effects together with the picture, so the first export already has an audio bed. Wan 2.7 is the model to pick when the shot starts from an image, needs first and last frame control, or has to land at 1080p.

On Open Wan both models cost 15 credits per generation. The choice is about input and output, not price.

Wan 3.0 vs Wan 2.7 at a glance

| | Wan 3.0 | Wan 2.7 | | --- | --- | --- | | Input | Text to video | Text and image to video | | Native audio | Yes | Not the native-audio option here | | Resolution | 480p | 720p, 1080p | | Clip length | 5s, 10s | 5s, 10s, 15s | | Credits per run | 15 | 15 | | Best for | Audio-first drafts, short social scenes | Image-led shots, frame control, higher resolution |

The table describes how the two models run inside Open Wan. Other platforms may expose different settings.

When Wan 3.0 is the better choice

Scenes that need ambience

A street scene without traffic noise feels unfinished. A product close-up without room tone feels sterile. Wan 3.0 builds a sound bed in the same pass as the picture, which saves a separate ambience search and gives the edit a natural starting point.

This matters most for 5s and 10s social clips, where there is little time to establish a location. The audio arrives with the first frame instead of after a second workflow.

Fast first drafts

Because the model only needs a prompt, you can test an idea before you have a storyboard or a reference image. Write the scene, generate a 5s clip, and judge whether the concept works. If it does, keep building. If it does not, you spent 15 credits instead of a shoot day.

Prompt-led ideas

Some shots do not exist as a still yet: a storm-lit skyline, a creature in a hallway, a room transforming. Wan 3.0 starts from words, which makes it the natural first stop for those ideas.

When Wan 2.7 is the better choice

Turning a still into motion

If you already have a product photo, a character illustration or a frame from a previous shoot, Wan 2.7 can animate it. The first frame anchors composition and identity, so the output stays closer to the image you approved.

First and last frame control

Wan 2.7 accepts a start frame and an end frame. That makes it easier to land on a specific composition, which is useful for transitions, product reveals and shots that must match the next clip in an edit.

Higher resolution and longer clips

Wan 2.7 outputs 720p or 1080p and supports 5s, 10s and 15s durations. When the clip is going into a client deliverable or a larger screen, that headroom matters. Wan 3.0 in Open Wan is a 480p, 5s or 10s model.

The credit math is the same

Both models cost 15 credits per generation, regardless of the duration you choose. A 5s Wan 3.0 clip and a 15s Wan 2.7 clip cost the same. That makes the decision simple: pick the model that matches the shot, not the one that looks cheaper.

Credit packs are one-time purchases. The smallest pack is 999 credits, which covers 66 generations at 15 credits each. You can see the full breakdown on the pricing page.

A practical workflow: draft on 3.0, finish on 2.7

A workflow that uses both models:

1. Write a one-sentence shot description and generate a 5s Wan 3.0 draft. Listen to whether the ambience supports the scene.
2. If the idea works but the shot needs a specific composition, rebuild the key frame as an image and animate it with Wan 2.7.
3. Use Wan 2.7 first and last frame control when the clip has to match a cut before or after it.
4. Keep the Wan 3.0 audio as a scratch track, or replace it in your editor.

This keeps the cheap, fast exploration on Wan 3.0 and puts the frame-critical work on Wan 2.7.

FAQ

Does Wan 3.0 accept an image?

Not on Open Wan. Wan 3.0 is text to video here. Use Wan 2.7 if you need to animate a still or control the first and last frame.

Can I replace the audio from Wan 3.0?

Yes. Download the MP4 and replace or layer sound in your editor. Native audio is a starting point, not a lock-in.

Is Wan 2.7 better for product shots?

It depends on the source. If you have a product photo and need it to move, Wan 2.7 is the direct route. If you are describing a scene from scratch and want generated ambience, Wan 3.0 is faster.

Which model should a beginner start with?

Start with Wan 3.0 if you are writing prompts. Start with Wan 2.7 if you already have a frame. Both are available from the Wan 3.0 model page, and the prompt guide covers the text side in more detail.